Onlyusedtesla

Project Overview

OnlyUsedTesla.com is a niche marketplace focused exclusively on used Tesla vehicles, developed in 2017. The platform aims to provide an alternative to traditional car listing services like Craigslist, AutoTrader, and Cars.com. During its beta phase, the site offers free listings for both buyers and sellers.

Business Model

The creator currently operates the marketplace manually, leveraging Facebook Messenger for communication and lead generation. The business charges a $150 fee per vehicle sale, positioning itself as a more targeted and less spammy alternative to existing car listing platforms. At the time of discussion, the project was generating approximately $150 per day through manual sales interactions.

Market Strategy and Challenges

The project’s unique value proposition involves specialized focus on Tesla vehicles and a flexible fee structure. Potential sellers appear receptive to the fee, viewing it as more favorable compared to traditional platforms’ upfront or spam-heavy listing approaches. The creator acknowledges the current model’s limitations and plans to refine the pricing and technical infrastructure in future iterations.

Key Observations

• Niche-specific marketplace targeting Tesla resale market
• Manual operations with plans for technological scaling
• Flexible, performance-based fee model
• Opportunistic approach to disrupting traditional car listing services