Emailoctopus

Project Overview

Project: EmailOctopus (email marketing service)

Key Milestones:

• Founded and developed as a side project
• Achieved $5k monthly revenue in 2016
• Transitioned to full-time work in 2017

Strategic Insights:

• Gradual growth over 3 years
• Founders initially worked part-time
• Committed to full-time work accelerated business growth
• Increased pricing and value proposition

Outcome:

• Sustained business expansion
• Faster growth after dedicating full-time effort